THE TEAM

Meet the people behind Square Egg Entertainment

FOUNDER & CEO

Matthew Solberg

Matthew Solberg

Founder & CEO

After spending five years as a paid political consultant, Matthew Solberg sought to be a part of something less political and more dynamic and called upon his childhood of reading comics and his teenage years of being a comic vendor to create Phoenix Comicon, an annual pop culture convention in Arizona entering its sixteenth year.  Square Egg Entertainment Inc is the parent company and management firm of Phoenix Comicon, Phoenix Fan Fest, Minnesota Fan Fest, and Thrill Halloween.

TALENT RELATIONS

Sara Klick

Sara Klick

Director of Talent Relations

Sara graduated with a B.A. in Theater, which led her to Phoenix Comicon as the Costuming Manager in 2010. She joined Talent Relations a couple of years later and accepted the Director of Talent Relations position in 2017. Sara enjoys a wide range of fandoms, traveling with her husband and using too many exclamation points in emails.

Sara Klick

Faith Hochhalter

Event Associate

I don’t know if you know this about Faith, aka The Book Babe, but she is hilarious. When she’s not making everyone laugh she can be found discussing her favorite books or randomly quoting from Alice in Wonderland.

Faith started with Phoenix Comicon in 2007 doing Youth Programming before branching out into other departments taking on many different roles. She brings with her nearly 20 years of experience as a children’s book specialist, consultant, and event planner.
Her Geekdom is all things Children’s and Teen Literature, Buffy, Dr. Who, and Star Wars.

OPERATIONS

Lee Palmer

Lee Palmer

Director of Operations

Lee and his wife Jen (see photo below) began as the liaison to Phoenix Comicon and the Star Wars fan group The 501st.  In 2012 they stepped up as Costuming Manager before being selected as our Directors of Operation. Having spent over ten years as a Project Manager in the Construction Industry, Lee is at his best in assembling teams and see the successful final result, such as through our conventions.

Jen Palmer

Jen Palmer

Director of Operations

Originally a community liaison to Phoenix Comicon beginning in 2010 with her husband Lee (see picture above), Jen quickly moved up the ranks to Costuming Manager and then her role as Director of Operations in 2014.  Jen has a 15-year career of working directly with C-level executives and service partners that benefit our conventions on a daily basis.

Kellie Ambrosia

Kellie Ambrosia

Operations Manager

 

Kellie’s geekdom started as a child with the original Star Trek series, branched off into anime/manga, books and Star Wars as a teenager, and blossomed with video games, comics, movies and TV after working at a local comic store for many years.  Joining Phoenix Comicon Marketing Department in 2012, she quickly branched out to the Operations Department a few years down the road taking on the position the of Exhibitor Manager for Phoenix Comicon and Phoenix Fan Fest.

Kellie Ambrosia

Lori Wheeler

Event Specialist

Lori has attended Phoenix Comicon for over 10 years as an exhibitor and joined the Square Egg Entertainment team in 2017. For the last twenty years, Lori has worked in various forms to create inclusivity amongst the Phoenix geek community. Her experience for event planning stems from many years working to create pop-culture events and community outreach for a local bookstore and continuing in operations for a literacy non-profit. In her free time, she enjoys books, film, music, and video games. (Doesn’t everyone?). Lori is the current Treasurer for The Arizona Browncoats, an Arizona-based costuming and social non-profit.

Kellie Ambrosia

Alison Mettler

Event Specialist

After learning how many universes can be held in the pages of books, Alison began organizing her imagination onto paper at a young age by writing short adventure, sci-fi and horror stories. From there her interest expanded to movies and the process of screenwriting. Figuring out that finishing a project took a lot more than just thinking of an idea, Alison became dedicated to planning and executing the best parties, stories, and events that she could muster. By refining these skills during her Bachelor’s and Master’s degree while working in the public-sector, she landed a job with Square Egg Entertainment in 2017.

PROGRAMMING

Joe Boudrie

Joe Boudrie

Director of Programming

 

Joe’s first experience with Superheroes was meeting Captain America, Spider-Man, and the Green Goblin after a stage show at the Toledo Zoo when he was seven. Years later Joe took on the mantle of many of his childhood heroes through cosplay including Archangel, Gambit, Spider-Man, The Flash, Robin and many others. A former Director of Business Intelligence for the Institute of Supply Manager, Joe has been with Phoenix Comicon since 2005 creating programming and content for over ten years as Director of Programming, first as a volunteer, and then as full-time staff since 2015.

Joe Boudrie

Anthony Fuentes

Programming Manager

Anthony been with Phoenix Comicon since 2012 as a volunteer working as both a Coordinator & a Manager, but his history with comic cons goes back to 1998 when he left his home state for his first show in Chicago, IL. As both a writer and an avid reader comics & novels, he comes to Square Egg with a Bachelors in Communication and a deck full of creative writing ideas. While he does have strange and outlandish ideas (and possibly a 6-foot-tall imaginary white rabbit), he harnesses that creative energy to create weird but equally fun panels for the attendees to enjoy. Anthony is also gamer, card player and a member of the Star Wars costuming community (the Mandalorian Mercs, the 501st Legion & the Rebel Legion). Entertainment and helping with charity efforts seems to run in his veins (and because Cassian said he had to).

Joe Boudrie

AJ Hernandez

Programming Manager

AJ loves all things spooky, scary, and odd. His experience with haunted house management and special effects makeup led him to his first Comicon position, back in 2014, with the Phoenix Comicon Fright House, which he found spooky, scary, and odd. He is a fan of, but not sponsored by, Jackson Guitars, LA Kings Hockey, and Prismacolor Colored Pencils.

MARKETING

Kristin Rowan

Kristin Rowan

Director of Marketing, Sales & PR

With over thirteen years of marketing experience, a Master of Science Degree in Business Management & Marketing, and a Bachelor of Science Degree in Public Relations and Advertising, Kristin joined Square Egg Entertainment in 2016.  She spearheads our marketing, social media, PR, and street team efforts.  Kristin has fond memories of watching the Christopher Reeve Superman movies with her dad.

Marty Freetage

Marty Freetage

Art Manager

Marty has been with Square Egg Entertainment since 2012 and has worked for Phoenix Comicon as the Art Manager since 2010. Interests include horror movies, The Goonies, 80s music, and hair bands.  Being a visual person his bio is the shortest.

Nichole Nance

Nichole Nance

Integrated Marketing Specialist

Nichole’s first taste of the geek life began at an early age where she spent evenings watching the original Star Wars trilogy with her dad. In 1997, she discovered a love of reading when she picked up Harry Potter and the Sorcerer’s Stone. Since then, her geekdom has expanded to comics, video games, and cosplay.

While Nichole has always had a dream of being the brightest witch of her age, unfortunately, her Hogwarts acceptance letter got lost in the mail. Instead, she creates magic in the Marketing team at Square Egg Entertainment. In her free time, you might find her in disguise as a beloved superhero, visiting and delivering comics to children in hospitals as a member of Comicare.

 

Brandon Rhea

Brandon Rhea

Integrated Marketing & Event Associate

Brandon’s ascension into geek culture dates back to 1998 when he received a Gameboy Color and the highly anticipated Pokemon Red Version for Christmas. They say many great battles were fought and won mostly lost that day.  Since becoming a Pokemon Master, Brandon has gone on to receive his Bachelor’s in Advertising and PR and now manages social media, organize donations, creates YouTube videos, and has mastered the delicate art of Microsoft Excel. Even though it’s his first year working with Phoenix Comicon, he wants to be the very best… like no one ever was.

 

Amanda Riley

Amanda Riley

Marketing Assistant

Amanda’s discovery of geek culture began at a young age with the original Star Wars trilogy and quickly expanded to video games, fantasy books, movies and TV.  As a current student pursuing her bachelor’s degree at ASU, Amanda has been given the opportunity to combine her love of video games with her education by utilizing her coding and 3D modeling skills to work as part of a game development team. She joined the Phoenix Comicon Marketing Department in 2017.